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Democratic National Committee

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Republican National Committee

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Marketing Science Institute

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Peter McGraw

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Pam Henderson

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Wikipedia Links

https://www.msi.org/wp-content/uploads/2021/05/MSI_Report_21-122-5.pdf

Anchor text: Brand Political Positioning: Implications of the 2016 US Presidential Election

Wikipedia: Democratic National Committee

https://www.msi.org/wp-content/uploads/2021/05/MSI_Report_21-122-5.pdf

Anchor text: online

Wikipedia: Republican National Committee

https://www.msi.org/

Anchor text: Official website

Wikipedia: Marketing Science Institute

http://www.msi.org/research/index.cfm?id=100

Anchor text: List of Marketing Science Institute Young Scholars for 2007.

Wikipedia: Peter McGraw

http://www.msi.org/publications/publication.cfm?pub=441

Wikipedia: Pam Henderson

http://www.msi.org/publications/publication.cfm?pub=1604

Anchor text: MSI Insights: Relevant Knowledge Series

Wikipedia: Renana Peres

https://www.msi.org/?post_type=resources&p=2938

Wikipedia: Valarie Zeithaml

http://www.msi.org/video/social-media-intelligence/

Wikipedia: Wendy Moe

https://www.msi.org/articles/2020-22-msi-research-priorities-outline-marketers-top-concerns/

Wikipedia: Agile marketing

https://www.msi.org/research/robert-d-buzzell-msi-best-paper-award/

Anchor text: Robert D. Buzzell MSI Best Paper Award

Wikipedia: Barak Libai